Why we may yet see Elon Musk as a TV pitchman

Soft demand leads to end of ban on discounts and advertising.

Jan 5

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Until a year or so ago, car-buyers overall were accustomed to deep discounts on the numbers listed in the sticker on the side window. It was normal to haggle for the best deal.

Not so at Tesla TSLA 0.00, where CEO Elon Musk…

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